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	<title>Comments for Advent</title>
	
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		<title>Comment on History Taps the Power Experiential Marketing: Gettysburg’s New Battle Plan by Amy</title>
		<link>http://feeds.adventresults.com/~r/advent-comments/~3/KwQz8ZqNbHI/</link>
		<dc:creator>Amy</dc:creator>
		<pubDate>Sat, 27 Feb 2010 21:44:51 +0000</pubDate>
		<guid isPermaLink="false">http://www.adventresults.com/?p=644#comment-15637</guid>
		<description>I don't think they've been that successful. You can read my review of the new Gettysburg Visitors Center here: http://www.visit-gettysburg.com/civil-war-activities.html

The worst part is that they're trying to take the experiential marketing too far in the battlefields with the effort to make them look like they did in 1863. They've cut down a lot of trees to thin out some areas (unfortunately even some battle witness trees) and planted new trees in others. But how can you possibly make trees stay the way they were on that day unless you use fake ones? Trees take time to grow to the right hight, and they don't stay there -- they keep growing!

I agree with the concept, people are looking for an experience, but it will be as a visitor over 150 years later. It will never be as an 1863 civillian. Gettysburg is not Williamsburg.</description>
		<content:encoded><![CDATA[<p>I don’t think they’ve been that successful. You can read my review of the new Gettysburg Visitors Center here: <a href="http://www.visit-gettysburg.com/civil-war-activities.html" rel="nofollow">http://www.visit-gettysburg.com/civil-war-activities.html</a></p>
<p>The worst part is that they’re trying to take the experiential marketing too far in the battlefields with the effort to make them look like they did in 1863. They’ve cut down a lot of trees to thin out some areas (unfortunately even some battle witness trees) and planted new trees in others. But how can you possibly make trees stay the way they were on that day unless you use fake ones? Trees take time to grow to the right hight, and they don’t stay there — they keep growing!</p>
<p>I agree with the concept, people are looking for an experience, but it will be as a visitor over 150 years later. It will never be as an 1863 civillian. Gettysburg is not Williamsburg.</p>
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		<title>Comment on Advent designs University of Tennessee Football Experience by Advent designs University of Tennessee Football Experience | Advent</title>
		<link>http://feeds.adventresults.com/~r/advent-comments/~3/pwA2ZZNwunY/</link>
		<dc:creator>Advent designs University of Tennessee Football Experience | Advent</dc:creator>
		<pubDate>Tue, 16 Feb 2010 04:17:50 +0000</pubDate>
		<guid isPermaLink="false">http://www.adventresults.com/?p=2070#comment-14974</guid>
		<description>[...] was a great project, and one that we are really proud of. See it here.  This entry was posted on Monday, February 15th, 2010 at 11:17 pm. You can follow any responses to [...]</description>
		<content:encoded><![CDATA[<p>[…] was a great project, and one that we are really proud of. See it here.  This entry was posted on Monday, February 15th, 2010 at 11:17 pm. You can follow any responses to […]</p>
<img src="http://feeds.feedburner.com/~r/advent-comments/~4/pwA2ZZNwunY" height="1" width="1"/>]]></content:encoded>
	<feedburner:origLink>http://www.adventresults.com/brand-spaces/advent-designs-university-of-tennessee-football-experience/comment-page-1/#comment-14974</feedburner:origLink></item>
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		<title>Comment on Mississippi State Baseball Locker Room receives new look from Advent by Advent designs and fabricates Mississippi State Baseball Locker Room | Advent</title>
		<link>http://feeds.adventresults.com/~r/advent-comments/~3/vcihfmuXHFw/</link>
		<dc:creator>Advent designs and fabricates Mississippi State Baseball Locker Room | Advent</dc:creator>
		<pubDate>Tue, 15 Dec 2009 16:29:39 +0000</pubDate>
		<guid isPermaLink="false">http://www.adventresults.com/?p=2025#comment-12414</guid>
		<description>[...] the pho­tos here.  This entry was posted on Tuesday, December 15th, 2009 at 11:29 am. You can follow any responses [...]</description>
		<content:encoded><![CDATA[<p>[…] the pho­tos here.  This entry was posted on Tuesday, December 15th, 2009 at 11:29 am. You can follow any responses […]</p>
<img src="http://feeds.feedburner.com/~r/advent-comments/~4/vcihfmuXHFw" height="1" width="1"/>]]></content:encoded>
	<feedburner:origLink>http://www.adventresults.com/brand-spaces/mississippi-state-baseball-locker-room-receives-new-look-from-advent/comment-page-1/#comment-12414</feedburner:origLink></item>
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		<title>Comment on 10 Tips for an Eco-Friendly Trade Show by TradeShow Promos</title>
		<link>http://feeds.adventresults.com/~r/advent-comments/~3/1OnYIet9Brg/</link>
		<dc:creator>TradeShow Promos</dc:creator>
		<pubDate>Tue, 20 Oct 2009 18:30:49 +0000</pubDate>
		<guid isPermaLink="false">http://www.adventresults.com/uncategorized/10-tips-for-an-eco-friendly-trade-show/#comment-10825</guid>
		<description>Hey I just did a blog on eco friendly trade show giveaways! Thought you may be interested, trade-show-promotion.blogspot.com</description>
		<content:encoded><![CDATA[<p>Hey I just did a blog on eco friendly trade show giveaways! Thought you may be interested, trade-show-promotion.blogspot.com</p>
<img src="http://feeds.feedburner.com/~r/advent-comments/~4/1OnYIet9Brg" height="1" width="1"/>]]></content:encoded>
	<feedburner:origLink>http://www.adventresults.com/experiential-marketing/10-tips-for-an-eco-friendly-trade-show/comment-page-1/#comment-10825</feedburner:origLink></item>
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		<title>Comment on Gault Fine Arts Center on the Campus of Martin Methodist College by Martin Methodist College case study | Advent</title>
		<link>http://feeds.adventresults.com/~r/advent-comments/~3/6g4XDP38AWw/</link>
		<dc:creator>Martin Methodist College case study | Advent</dc:creator>
		<pubDate>Thu, 17 Sep 2009 22:24:31 +0000</pubDate>
		<guid isPermaLink="false">http://www.adventresults.com/?p=1933#comment-9740</guid>
		<description>[...] the case study here.  This entry was posted on Thursday, September 17th, 2009 at 5:24 pm. You can follow any responses [...]</description>
		<content:encoded><![CDATA[<p>[…] the case study here.  This entry was posted on Thursday, September 17th, 2009 at 5:24 pm. You can follow any responses […]</p>
<img src="http://feeds.feedburner.com/~r/advent-comments/~4/6g4XDP38AWw" height="1" width="1"/>]]></content:encoded>
	<feedburner:origLink>http://www.adventresults.com/brand-spaces/gault-fine-arts-center-on-the-campus-of-martin-methodist-college/comment-page-1/#comment-9740</feedburner:origLink></item>
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		<title>Comment on Mississippi State Bulldogs Update Look with Stadium Banners by Mississippi State get updated stadium look from Advent | Advent</title>
		<link>http://feeds.adventresults.com/~r/advent-comments/~3/mS36pV5CePk/</link>
		<dc:creator>Mississippi State get updated stadium look from Advent | Advent</dc:creator>
		<pubDate>Mon, 24 Aug 2009 22:05:31 +0000</pubDate>
		<guid isPermaLink="false">http://www.adventresults.com/?p=1914#comment-8864</guid>
		<description>[...] pho­tos, check out the case study.  This entry was posted on Monday, August 24th, 2009 at 5:04 pm. You can follow any responses to [...]</description>
		<content:encoded><![CDATA[<p>[…] pho­tos, check out the case study.  This entry was posted on Monday, August 24th, 2009 at 5:04 pm. You can follow any responses to […]</p>
<img src="http://feeds.feedburner.com/~r/advent-comments/~4/mS36pV5CePk" height="1" width="1"/>]]></content:encoded>
	<feedburner:origLink>http://www.adventresults.com/brand-spaces/mississippi-state-bulldogs-update-look-with-stadium-banners/comment-page-1/#comment-8864</feedburner:origLink></item>
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		<title>Comment on Definition of Experiential Marketing by Craig Wilde</title>
		<link>http://feeds.adventresults.com/~r/advent-comments/~3/3u-CIN86rFg/</link>
		<dc:creator>Craig Wilde</dc:creator>
		<pubDate>Mon, 29 Jun 2009 11:57:31 +0000</pubDate>
		<guid isPermaLink="false">http://www.adventresults.com/uncategorized/definition-of-experiential-marketing/#comment-6649</guid>
		<description>My definition:

Experiential Marketing is a directed, engaging, creative interaction between a product or service and consumer. With the purpose of enhancing, driving or directing the perception of the product or service and the objective of increasing sales or adding perceptible value to the product or service.</description>
		<content:encoded><![CDATA[<p>My definition:</p>
<p>Experiential Marketing is a directed, engaging, creative interaction between a product or service and consumer. With the purpose of enhancing, driving or directing the perception of the product or service and the objective of increasing sales or adding perceptible value to the product or service.</p>
<img src="http://feeds.feedburner.com/~r/advent-comments/~4/3u-CIN86rFg" height="1" width="1"/>]]></content:encoded>
	<feedburner:origLink>http://www.adventresults.com/general/definition-of-experiential-marketing/comment-page-1/#comment-6649</feedburner:origLink></item>
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		<title>Comment on Mississippi State brands football facilities by Mississippi State Football updates locker room, football offices | Advent</title>
		<link>http://feeds.adventresults.com/~r/advent-comments/~3/JWuCQ1_b9r4/</link>
		<dc:creator>Mississippi State Football updates locker room, football offices | Advent</dc:creator>
		<pubDate>Mon, 15 Jun 2009 15:08:37 +0000</pubDate>
		<guid isPermaLink="false">http://www.adventresults.com/?p=1873#comment-5891</guid>
		<description>[...] *UPDATE: Case Study found here. [...]</description>
		<content:encoded><![CDATA[<p>[…] *UPDATE: Case Study found here. […]</p>
<img src="http://feeds.feedburner.com/~r/advent-comments/~4/JWuCQ1_b9r4" height="1" width="1"/>]]></content:encoded>
	<feedburner:origLink>http://www.adventresults.com/brand-spaces/mississippi-state-brands-football-facilities/comment-page-1/#comment-5891</feedburner:origLink></item>
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		<title>Comment on Dining Hall gets served a taste of design by New brand space case studies | Advent</title>
		<link>http://feeds.adventresults.com/~r/advent-comments/~3/YfxNjfl66jI/</link>
		<dc:creator>New brand space case studies | Advent</dc:creator>
		<pubDate>Mon, 13 Apr 2009 16:02:57 +0000</pubDate>
		<guid isPermaLink="false">http://www.adventresults.com/?p=1761#comment-3075</guid>
		<description>[...] their dining hall to reflect the institutions’ commitment to their students. Check it out here.  This entry was posted on Monday, April 13th, 2009 at 11:02 am. You can follow any responses to [...]</description>
		<content:encoded><![CDATA[<p>[…] their dining hall to reflect the institutions’ commitment to their students. Check it out here.  This entry was posted on Monday, April 13th, 2009 at 11:02 am. You can follow any responses to […]</p>
<img src="http://feeds.feedburner.com/~r/advent-comments/~4/YfxNjfl66jI" height="1" width="1"/>]]></content:encoded>
	<feedburner:origLink>http://www.adventresults.com/brand-spaces/dining-hall-gets-served-a-taste-of-design/comment-page-1/#comment-3075</feedburner:origLink></item>
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		<title>Comment on JA recieves new brand space from Advent by New brand space case studies | Advent</title>
		<link>http://feeds.adventresults.com/~r/advent-comments/~3/nBSZX8-vRIM/</link>
		<dc:creator>New brand space case studies | Advent</dc:creator>
		<pubDate>Mon, 13 Apr 2009 16:02:35 +0000</pubDate>
		<guid isPermaLink="false">http://www.adventresults.com/?p=1781#comment-3074</guid>
		<description>[...] JA Integrated Thinking is a Nashville-based advertising agency that asked Advent to help them with their new space. The case study can be found here. [...]</description>
		<content:encoded><![CDATA[<p>[…] JA Integrated Thinking is a Nashville-based advertising agency that asked Advent to help them with their new space. The case study can be found here. […]</p>
<img src="http://feeds.feedburner.com/~r/advent-comments/~4/nBSZX8-vRIM" height="1" width="1"/>]]></content:encoded>
	<feedburner:origLink>http://www.adventresults.com/brand-spaces/ja-recieves-new-brand-space-from-advent/comment-page-1/#comment-3074</feedburner:origLink></item>
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		<title>Comment on Experiential Marketing and Star Power by Bookmarks about Marketing</title>
		<link>http://feeds.adventresults.com/~r/advent-comments/~3/UzdNUFSI8c0/</link>
		<dc:creator>Bookmarks about Marketing</dc:creator>
		<pubDate>Tue, 17 Feb 2009 05:00:19 +0000</pubDate>
		<guid isPermaLink="false">http://www.adventresults.com/?p=256#comment-1998</guid>
		<description>[...] - bookmarked by 1 members originally found by mikerichpier on 2009-01-19  Experiential Marketing and Star Power  http://www.adventresults.com/experiential-marketing/experiential-marketing-and-star-power/ - [...]</description>
		<content:encoded><![CDATA[<p>[…] — bookmarked by 1 members originally found by mikerichpier on 2009-01-19  Experiential Marketing and Star Power  <a href="http://www.adventresults.com/experiential-marketing/experiential-marketing-and-star-power/" rel="nofollow">http://www.adventresults.com/experiential-marketing/experiential-marketing-and-star-power/</a> — […]</p>
<img src="http://feeds.feedburner.com/~r/advent-comments/~4/UzdNUFSI8c0" height="1" width="1"/>]]></content:encoded>
	<feedburner:origLink>http://www.adventresults.com/experiential-marketing/experiential-marketing-and-star-power/comment-page-1/#comment-1998</feedburner:origLink></item>
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		<title>Comment on Brand Your Office: From Small Business to New Business by Keep Your Message Consistent | Advent</title>
		<link>http://feeds.adventresults.com/~r/advent-comments/~3/HhbRm87h3WY/</link>
		<dc:creator>Keep Your Message Consistent | Advent</dc:creator>
		<pubDate>Thu, 22 Jan 2009 19:44:38 +0000</pubDate>
		<guid isPermaLink="false">http://www.adventresults.com/?p=307#comment-1706</guid>
		<description>[...] should apply when you are considering any branding efforts surrounding custom exhibit design, your office space, or any event you may be throwing. It would be horrible to throw out the cliche “you never get a [...]</description>
		<content:encoded><![CDATA[<p>[…] should apply when you are considering any branding efforts surrounding custom exhibit design, your office space, or any event you may be throwing. It would be horrible to throw out the cliche “you never get a […]</p>
<img src="http://feeds.feedburner.com/~r/advent-comments/~4/HhbRm87h3WY" height="1" width="1"/>]]></content:encoded>
	<feedburner:origLink>http://www.adventresults.com/brand-spaces/brand-your-office-from-small-business-to-new-business/comment-page-1/#comment-1706</feedburner:origLink></item>
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		<title>Comment on Keep Your Message Consistent by D1 Little Rock highlights Advent’s brand spaces work | Advent</title>
		<link>http://feeds.adventresults.com/~r/advent-comments/~3/cLnyC4oM8jk/</link>
		<dc:creator>D1 Little Rock highlights Advent’s brand spaces work | Advent</dc:creator>
		<pubDate>Thu, 22 Jan 2009 19:42:20 +0000</pubDate>
		<guid isPermaLink="false">http://www.adventresults.com/?p=1378#comment-1705</guid>
		<description>[...] Advent designed various treatments and methods to implement the D1 brand into their Little Rock location. Stand-off graphics, vinyl application, and ImageWalls custom wallpaper were used to help D1 truly communicate their brand message. [...]</description>
		<content:encoded><![CDATA[<p>[…] Advent designed various treatments and methods to implement the D1 brand into their Little Rock location. Stand-off graphics, vinyl application, and ImageWalls custom wallpaper were used to help D1 truly communicate their brand message. […]</p>
<img src="http://feeds.feedburner.com/~r/advent-comments/~4/cLnyC4oM8jk" height="1" width="1"/>]]></content:encoded>
	<feedburner:origLink>http://www.adventresults.com/brand-spaces/consistent-message/comment-page-1/#comment-1705</feedburner:origLink></item>
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		<title>Comment on Custom Exhibit Design, Brand Space, and Event Gallery by Our Gallery Of Experiential Marketing | Advent</title>
		<link>http://feeds.adventresults.com/~r/advent-comments/~3/I03jYYIJ-S8/</link>
		<dc:creator>Our Gallery Of Experiential Marketing | Advent</dc:creator>
		<pubDate>Thu, 22 Jan 2009 19:29:19 +0000</pubDate>
		<guid isPermaLink="false">http://advent.sitening.net/?page_id=163#comment-1704</guid>
		<description>[...] you had a chance to check out our gallery yet? In it you’ll find some of our work when it comes to custom exhibit design, events, and brand [...]</description>
		<content:encoded><![CDATA[<p>[…] you had a chance to check out our gallery yet? In it you’ll find some of our work when it comes to custom exhibit design, events, and brand […]</p>
<img src="http://feeds.feedburner.com/~r/advent-comments/~4/I03jYYIJ-S8" height="1" width="1"/>]]></content:encoded>
	<feedburner:origLink>http://www.adventresults.com/gallery/comment-page-1/#comment-1704</feedburner:origLink></item>
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		<title>Comment on The Changing Face of Face-to-Face Marketing by Greg</title>
		<link>http://feeds.adventresults.com/~r/advent-comments/~3/geKX3UiotGc/</link>
		<dc:creator>Greg</dc:creator>
		<pubDate>Sat, 10 Jan 2009 05:07:04 +0000</pubDate>
		<guid isPermaLink="false">http://www.adventresults.com/?p=583#comment-1635</guid>
		<description>Trade shows are needed to feel smell and touch the flesh.  Image is important and seeing the base product helps making wise purchases.  Most young folks do not have the idea of what face to face relationships are all about and how important it is.  Writting business orders does not equal profit, and earning only 6%. If goverment got out of the way and let business keep more of ther money, more people would not have to be given jobs by the government. 
Freedom by association and texting is a loss of freedom.
By the way it so expensive to go to Disney for vacation; save your money next time and watch it on U-Tube.  Think about it you might not have to take a vacation day....
My memories can be watched again and again.</description>
		<content:encoded><![CDATA[<p>Trade shows are needed to feel smell and touch the flesh.  Image is important and seeing the base product helps making wise purchases.  Most young folks do not have the idea of what face to face relationships are all about and how important it is.  Writting business orders does not equal profit, and earning only 6%. If goverment got out of the way and let business keep more of ther money, more people would not have to be given jobs by the government.<br />
Freedom by association and texting is a loss of freedom.<br />
By the way it so expensive to go to Disney for vacation; save your money next time and watch it on U-Tube.  Think about it you might not have to take a vacation day.…<br />
My memories can be watched again and again.</p>
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		<title>Comment on Marketing in a Slow Economy by Anna Messinger</title>
		<link>http://feeds.adventresults.com/~r/advent-comments/~3/gPDXJS0s908/</link>
		<dc:creator>Anna Messinger</dc:creator>
		<pubDate>Thu, 11 Dec 2008 16:21:53 +0000</pubDate>
		<guid isPermaLink="false">http://www.adventresults.com/?p=170#comment-1421</guid>
		<description>Thank you for writing this thoughtful, well-researched article. I couldn’t agree more with your suggestion that we focus our marketing efforts during this downturn economy. Your examination of Spam, Bentley, and peanut butter and jelly sandwiches provided excellent case studies – I really enjoyed reading this post! 

Best,

Anna from Accelerator Advertising</description>
		<content:encoded><![CDATA[<p>Thank you for writing this thoughtful, well-researched article. I couldn’t agree more with your suggestion that we focus our marketing efforts during this downturn economy. Your examination of Spam, Bentley, and peanut butter and jelly sandwiches provided excellent case studies – I really enjoyed reading this post! </p>
<p>Best,</p>
<p>Anna from Accelerator Advertising</p>
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		<title>Comment on Advent recognized in November Entrepreneur Magazine by Advent highlighted in Entrepreneur Magazine for Brand Spaces business | Advent</title>
		<link>http://feeds.adventresults.com/~r/advent-comments/~3/aubNrRpk-2o/</link>
		<dc:creator>Advent highlighted in Entrepreneur Magazine for Brand Spaces business | Advent</dc:creator>
		<pubDate>Mon, 24 Nov 2008 21:46:08 +0000</pubDate>
		<guid isPermaLink="false">http://www.adventresults.com/?p=1045#comment-1387</guid>
		<description>[...] coverage of Advent’s November appearance in Entrepreneur Magazine, click here.  This entry was posted on Monday, November 24th, 2008 at 4:46 pm. You can follow any responses to [...]</description>
		<content:encoded><![CDATA[<p>[…] coverage of Advent’s November appearance in Entrepreneur Magazine, click here.  This entry was posted on Monday, November 24th, 2008 at 4:46 pm. You can follow any responses to […]</p>
<img src="http://feeds.feedburner.com/~r/advent-comments/~4/aubNrRpk-2o" height="1" width="1"/>]]></content:encoded>
	<feedburner:origLink>http://www.adventresults.com/general/advent-recognized-in-november-entrepreneur-magazine/comment-page-1/#comment-1387</feedburner:origLink></item>
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		<title>Comment on The Advent GREENmark by GreenMark - The Best Services with Little Environmental Impact | Advent</title>
		<link>http://feeds.adventresults.com/~r/advent-comments/~3/ca-JLBaGipo/</link>
		<dc:creator>GreenMark - The Best Services with Little Environmental Impact | Advent</dc:creator>
		<pubDate>Thu, 13 Nov 2008 23:25:15 +0000</pubDate>
		<guid isPermaLink="false">http://www.adventresults.com/advent-green/#comment-1213</guid>
		<description>[...] Advent, we like to practice what we call GREENmark on everything we do. When you are traveling with your custom made booth to trade shows around the [...]</description>
		<content:encoded><![CDATA[<p>[…] Advent, we like to practice what we call GREENmark on everything we do. When you are traveling with your custom made booth to trade shows around the […]</p>
<img src="http://feeds.feedburner.com/~r/advent-comments/~4/ca-JLBaGipo" height="1" width="1"/>]]></content:encoded>
	<feedburner:origLink>http://www.adventresults.com/advent-green/comment-page-1/#comment-1213</feedburner:origLink></item>
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		<title>Comment on Advent highlighted in Nashville Biz Journal for second consecutive week by | Advent</title>
		<link>http://feeds.adventresults.com/~r/advent-comments/~3/AHZy6P5MGpE/</link>
		<dc:creator>| Advent</dc:creator>
		<pubDate>Sat, 08 Nov 2008 01:03:54 +0000</pubDate>
		<guid isPermaLink="false">http://www.adventresults.com/?p=1373#comment-1190</guid>
		<description>[...] line with our article in the Nashville Business Journal about marketing staying on message, the same thing should apply when you are considering any [...]</description>
		<content:encoded><![CDATA[<p>[…] line with our article in the Nashville Business Journal about marketing staying on message, the same thing should apply when you are considering any […]</p>
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		<title>Comment on Advent highlighted in Nashville Business Journal for green efforts by Advent highlighted in Nashville Biz Journal for second consecutive week | Advent</title>
		<link>http://feeds.adventresults.com/~r/advent-comments/~3/z1qeilMYGHM/</link>
		<dc:creator>Advent highlighted in Nashville Biz Journal for second consecutive week | Advent</dc:creator>
		<pubDate>Fri, 07 Nov 2008 22:35:48 +0000</pubDate>
		<guid isPermaLink="false">http://www.adventresults.com/?p=1111#comment-1189</guid>
		<description>[...] the Nashville Biz Journal highlighted Advent’s commitment to green products and services (found here), the periodical showcased President John Roberson in the Strategies section of its Nov. [...]</description>
		<content:encoded><![CDATA[<p>[…] the Nashville Biz Journal highlighted Advent’s commitment to green products and services (found here), the periodical showcased President John Roberson in the Strategies section of its Nov. […]</p>
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